DIVERSIFICATION

diversification,n.1. A company’s movement into a broader range of products, usu. by buying

firms already  serving  the  market or  by  expanding  existing  operations <the  soft-drink  company’s

diversification  into  the  potato-chip  market  has  increased  its  profits>.2.  The  act of  investing  in  a

wide range of companies to reduce the risk if one sector of the market suffers losses <the prudent

investor’s diversification of the portfolio among 12 companies>. — diversify,vb. [Blacks Law 8th]