DISTRIBUTION CHANNEL

By SovConn | July 21, 2014

distribution  channel.One  of  several  routes  through  which  a  manufacturer’s  or  distributor’s

goods  are  marketed.  •  In  trademark  law,  identical  or  similar  marks  that  are  used  in  the  same

channel may lead to consumer confusion. — Also termed channel of trade; channel of distribution. [Blacks Law 8th]

Posted in Law Dictionary Definitions