DEFAMACAST

defamacast  (di-fam-<<schwa>>-kast).  Defamation  by  television  or  radio  broadcast.  •  The

word was first used in American Broadcasting–Paramount Theatres, Inc. v. Simpson, 126 S.E.2d

873,  879  (Ga. Ct.  App.  1962).  Although  Prosser  called  it “a  barbarous word”  (William  Prosser,

The Law of Torts 753 [4th ed. 1971]), another authority has said that “[t]he word seems to be quite

apt” (Laurence H. Eldredge, The Law of Defamation § 12, at 77 [1978]). See DEFAMATION. [Blacks Law 8th]